Your Book or Keynote May Not Pay Much — But Here’s How to Tell If It’s Winning You Better Clients
Royalties, speaking fees and course sales are only a fraction of what your expertise is worth, and the biggest returns show up in places your CRM will...
Your Prospective Clients Aren’t Reading the Information You Give Them. Here’s How to Communicate More Effectively.
Prospective clients don’t read anymore. Here’s how businesses can adapt, from repetition to A/B testing, to make sure important information gets throu...
Sportsbet and Tabcorp deny allegations they sourced drugs and sex workers to encourage VIP clients to bet more
Betting firms respond to claims made by anti-gambling campaigners Tim Costello and Luke Bateman at parliamentary inquiryBetting giants Sportsbet and T...
For Two Years, I Was Using AI Wrong. Fixing It Is Why My Clients Are Winning While Other Brands Fall Behind.
Premium personal brands do not need more AI content — they need AI used as a thought partner, as brand infrastructure and as a way to turn real audien...
Nicole Chavez on How To Steal Her Celeb Clients’ Style With Quince
Celebrity stylist Nicole Chavez has spent years dressing some of Hollywood's most effortlessly chic women, including Kristen Bell, Scarlett Johansson,...
Italian lawyers could win ‘wild west-style bounties’ if immigration clients go home
Giorgia Meloni’s far-right government to ask MPs to back controversial voluntary repatriation schemeItalian lawyers will be paid bonuses if they succe...
